Netizen to Kim Chiu on Viral 'Bawal Lumabas' Statement: "Redeem yourself. Turn this mistake into a mission"

Adrian Crisanto | Kim Chiu | CTTO
Kapamilya actress Kim Chiu went viral online after she cited a 'confusing classroom situation' over her sentiments during the Facebook Live protest event, called Laban Kapamilya last Friday night.

That was when the actress allegedly makes her case against the National Telecommunications Commission (NTC)'s order for ABS-CBN to stop its broadcast operations due to the expiration of its congressional franchise.

Kapamilya actress Kim Chiu | Photo credit to the owner
Kim’s statement has been all over the rage after netizens shared their thoughts on what the actress was really trying to imply.

“Sa classroom may batas, bawal lumabas, oh bawal lumabas. Pero ‘pag sinabi, ‘pag nag-comply ka na bawal na lumabas pero may ginawa ka sa pinagbabawal nila, inayos mo ‘yong law ng classroom niyo at sinubmit mo ulit ay pwede na pala ikaw lumabas,” said the actress in the Facebook live event.

This statement eventually prompted various netizens to make funny memes of her video.

However, while some are making fun of Kim's viral 'Bawal Lumabas' video, a netizen from Makati named Adrian Crisanto, thinks otherwise. 

Kapamilya actress Kim Chiu | Photo credit to the owner
According to Adrian, Kim just accidentally created a genius marketing idea that she can actually use to redeem herself and turn her mistake into a mission.

The netizen in an open letter, then list down some thoughts and suggestions for Kim Chiu that are actually funny yet interesting and makes a lot of sense.

Read his full amusing post below:


Dear Kim Chiu,

I know you might be still feeling bad about your #BawalLumabas fiasco. Hindi ko alam if you've decided not to be in social media to reflect or rest, but I hope you get to read this note. My intention is not to add fuel to the fire, but to at least encourage you.

I'm not really a fan. I can't name the movies or teleseryes you starred in. But I know you're a big star. You've worked hard to be where you are right now. You're pretty and talented. I don't know if you recognize it, but you're in a pretty cool spot to inspire people. Especially now, in this pandemic.

If it's of any consolation to you, I want you to know that I'm on your side. Pareho tayo. We don't condone bullying. And I think this is not the first time you've experienced being trolled and bashed. Siguro may mas malala pang chismis or intriga, but you came out stronger. Kaya nalungkot ako nung napanood ko yung (Laban Kapamilya) video mo. :( For me, you shouldn't have done that. Or not that way. Sana nag-sorry ka because it was just an honest mistake. Ikaw na nga rin mismo nagsabi na kahit ikaw hindi mo naintindihan ang sinabi mo. Sana hindi ka umiyak sa video. Sana walang drama.

Alam mo kung bakit? Because trolls feed on that show of weakness. Mahilig sila sa drama. Hindi sila titigil hangga't magmakaawa ka. So don't give in to that. Lalo na't you've accidentally created a genius marketing idea in this pandemic: #BawalLumabas. Wow! Ang galing talaga! And obviously it has become viral. So take this opportunity to be in the service of the Filipino people worldwide. Gawa tayo ng COVID-19 campaign, mam!

I'm sharing with you some marketing ideas. Wala 'tong bayad. Gusto ko lang na ikaw mismo ang gumawa. Take the steering wheel back. Redeem yourself. Turn this mistake into a mission. Ready?

1. Record the song! Andaming naglipanang covers at remixes. But we're still waiting for you to own it. You have Star Music. You have the best producers there. Release it on Spotify, iTunes. Radyo. YouTube. Gawa ka ng music video. Get millions of views.

"Lalabas na! #BawalLumabas by Kim Chiu" Kung hindi ba naman magimbal ang netizens nyan. ;)

At dahil practically ikaw ang nagsulat nyan, you can earn royalties as a songwriter. IT WILL BE A HIT.

2. Do a TikTok dance challenge. Wala akong TikTok, so I don't know exactly how it works. Pero based on the videos I've seen, pasok na pasok 'to. Ask people to post their dance videos with the official hashtag. It could be a worldwide phenomenon.

3. Launch a #BawalLumabas Pero Pwedeng Magpasikat online talent show. Invite them to post song covers, dance covers, dramatic reading, etc. using the words from your infamous statement. Use it as a fundraiser. People can vote for their favorite #BawalLumabas rendition. The winner gets a cash prize and the rest of the money for those #BawalLumabasParaMagtrabaho.

4. Release a whole line of merchandise: shirts, caps, face masks, etc. #BawalLumabas Pero Pwedeng Umorder Online. Makakapagbigay ka na ng trabaho para dun sa mga designers, printers and suppliers na kukunin mo, you can also donate proceeds to frontliners. Get the frontliners as models. Bigyan mo sila lahat niyan, kasi sila talaga ang perfect ambassadors to carry that message.

*NEW IDEA* Make-Up Line!!! It's about time to release your own make-up line. But of course, we have to think of a more classy brand name. Anlala naman kung #BawalLumabas Makeup by Kim Chiu. LOL! Peroooo we can create a campaign for your make-up line using that hashtag! So for example ang brand name ng make-up mo ay Break Free by Kim Chiu (related pa rin kasi sa lumabas hahaha), ganito ang campaign natin...


#BawalLumabas ng walang kilay.

Break Free by Kim Chiu.


Your kilay? Mukhang hindi nag-comply!

#BawalLumabas ng ganyan, girl!

Break Free by Kim Chiu.


Sa beauty, may batas.

Pag walang confidence...

Girl, #BawalLumabas!

Break Free by Kim Chiu

Ghorl! Multi-million business na itu! Anuna! Tara na!

5. Create an app where people can replace some words on your statement to come up with new, fun ones. Dami kong nakikitang ganun! Kung may app, mas madaling gawin. #BawalMagpaparty #BawalFakeNews #BawalUmihi The possibilities are endless! Para itong It's More Fun in the Philippines. RIP po, Sir Mon Jimenez. Idol ko kayo forever.

6. Now, kapag nagkaroon ulit ng 2nd Wave of COVID-19 cases(wag naman sana), re-launch the campaign. It could be #BawalPaRinLumabas or #BawalLumabas: The Second Wave. Mag-record ka ng remixes. Mag-feature ka ng rap. Lagyan mo ng panibagong lyrics. Record it in Cebuano. Record it in Chinese. Resend the message sa mga tao na #BawalNgaLumabas.

So, ilan lang yan sa mga ideas ko. I will be very happy if you can spin your situation around and serve lemonade to the trolls. From viral to victory. From trending to treasure. Imagine the very thing they're trying to destroy you with is also the same thing that will build you and other people up. Hayaan mo sila. At least may ginawa ka sa pinagbabawal nila, inayos mo ang law ng trolling at bashing, at sinumbit mo ulit. Ngayon, Kim, pwede ka na ulit lumabas!

#BawalLumabas dito sa Makati,


Brand Geek and Marketing Rockstar*

*self-proclaimed lol"

Source: Adrian Crisanto

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